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AWS Cloud Architecture Optimization
InstaBooks
Timeline
1.5 mo
Team
1
Launch
Q1 2022
Overview
The Challenge
InstaBooks runs a multi-site WordPress bookkeeping application across multiple regions. Infrastructure was manually provisioned, had no auto-scaling, and static assets served directly from EC2 caused avoidable load and latency. Geographic routing was handled at the application layer — adding complexity and extra milliseconds to every request.
The brief: a single senior architect, rapid engagement. Audit the infrastructure, redesign it to production-grade standards, and ship the changes. No ramp-up, no months-long timeline. Surgical infrastructure work.
Solution
What We Built
EC2 behind an ELB with Auto Scaling groups, RDS MySQL Multi-AZ for automatic failover, S3 + CloudFront to serve static assets globally, and EFS for shared WordPress file access across instances. Geographic routing moved from the application layer to Route53 geolocation policies — handled at the DNS edge, zero application-level overhead.
CloudWatch dashboards and automated alarms monitor infrastructure health, scaling events, and cost anomalies. The result: a platform that scales horizontally on demand, fails over automatically, and delivers assets from the nearest edge location worldwide.
Tech Stack
WordPressAWS EC2AutoscalingELBRDS/MySQLCloudFrontS3EFSCloudWatchRoute53
Key Results
Measurable outcomes
01
Auto-Scaling Infrastructure
EC2 instances scale automatically based on demand. No more manual intervention during traffic spikes or over-provisioning during quiet periods.
02
Edge-Level Geo Routing
Route53 geolocation policies direct users to their nearest regional deployment at the DNS layer, eliminating application-level redirects.
03
Global CDN Delivery
Static assets and media served through CloudFront edge locations worldwide, dramatically reducing page load times for all users.
04
Database High Availability
RDS Multi-AZ deployment with automatic failover ensures the database remains available even during infrastructure failures.
05
Cost Optimization
Right-sized instances with auto-scaling reduced monthly infrastructure costs while improving performance and reliability.
06
Operational Visibility
CloudWatch dashboards and automated alerts provide real-time insight into infrastructure health, costs, and performance.
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50+ Products Launched
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